Our Story — MyFreezeMate

My name’s Kean, I’m 22 years old, and I’m from Adelaide. MyFreezeMate started from a simple frustration I’m sure you’ve felt too. Every time I went camping, to the beach, or even just out for the day, I’d buy bags of ice thinking they’d last. They never did. By halfway through the day, the ice was already melting—and by the end, everything in the esky was floating in cold water. Drinks were watered down, food was soggy, and the ice I paid for was completely useless.


I got sick of wasting money on bagged ice that barely lasted half a day. I got sick of cleaning out messy eskies. And I got sick of the constant cycle of buying ice, watching it melt, and throwing it away.


So I decided there had to be a better way.
That’s where MyFreezeMate was born—reusable ice blocks designed to stay colder for longer, without melting, leaking, or turning your food and drinks into a soggy mess. Something you could freeze, reuse again and again, and actually rely on for a full day out (or longer).


What started as a personal problem turned into a product built for anyone who loves camping, road trips, fishing, BBQs, or simply wants their drinks cold without the hassle. MyFreezeMate is about convenience, durability, and putting an end to disposable ice once and for all.
No mess. No wasted ice. Just cold that lasts.